Atlanta’s Most Trusted Advisors interviews industry experts from in and around the Metro Atlanta Area. Our goal is to provide valuable information that all business owners and managers can use in their day-to-day work to help them succeed.
Sarah Assalti / Sage
Sarah Assalti has been a member of the marketing services community for almost 20 years. Her experience has run the gamut from nonprofit giants like American Cancer Society, to small startups, to Fortune 500 companies such as Sage. After leaving the nonprofit arena in 2008, Sarah dove into the world of marketing automation, exploring how technology can be a friend, not a foe, to marketing and sales teams. As the Manager for Marketing Automation at Sage, she has enjoyed creating processes where none existed and removing roadblocks so strategies can move forward effectively.
Outside of the marketing world, Sarah enjoys traveling, writing, and spending time with her husband, her young son and their three dogs. Sarah volunteers and raises money for several nonprofits throughout the year including Relay For Life and various humane charities. She hopes that someday soon she will finally understand string theory and master the Rubik’s cube.
Bonnie Buol Ruszczyk (Host) / bbr Marketing
Bonnie Buol Ruszczyk has been a member of the creative and marketing services community for over 20 years and does not appear to be leaving it anytime soon. As president of bbr marketing, she has relished the challenges of entrepreneurship as she worked to grow and nurture a new business. Since the firm’s inception in 2009, Bonnie has led the young company to become widely recognized and respected within the professional services marketing niche, with award-winning client websites and an outstanding history of business success having worked with clients in 23 states and 2 Canadian provinces.