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Curated Collection Of The Best Interviews From Our Sandy Springs Studio

John Zielinski with Crossman and Company, and Dr. Dale Callaway with Lakeside Chiropractic Wellness Center


John Zielinski / Crossman & Company Twitter Facebook

John Zielinski is Senior Vice President of Crossman & Company, one of the largest retail leasing, management, development, and marketing firms in the Southeastern United States, with over 18 million square feet of properties. John directs all leasing and management services for Georgia, Alabama, Tennessee and North Carolina and South Carolina.

Prior to joining Crossman & Company John served as an executive with Publix Super Markets, Inc. for over 15 years in a variety of roles. In addition to spending time managing the leasing of the Publix shopping center portfolio he was also the Real Estate Manager for the Atlanta Division for nearly 10 years. This territory not only included the Atlanta Metro area, but also Chattanooga and Knoxville, Tennessee and Greenville/Spartanburg, South Carolina.

John earned his Bachelor of Science in Business Administration from Bowling Green State University and his MBA from the University of South Florida. He is a licensed Real Estate Broker and holds the CCIM designation. Additionally, John is a member of the International Council of Shopping Centers where he has spoken on numerous panels and most recently served on the Southeast ICSC Planning Committee.

Dr. Dale Callaway / Lakeside Chiropractic Wellness Center



HIPAA Privacy & Security / Intro to HIMSS


This episode is a special edition spotlighting the HIPAA Privacy & Security and an Introduction to HIMSS (GAHIMSS).

Debra Steen / ACR 2 Solutions, Inc. Linkedin Twitter Facebook

Debra Steen is a seasoned, multiple award winning, and highly accomplished sales executive with 20 + years professional track record backed by a positive attitude, high degree of enthusiasm and energy, and a passion for success. She has extensive experience in product marketing, channel planning, and information technology products within the healthcare sector. Debra has a proven ability to train, motivate, and lead cross-functional account sales and service teams. Her strong communication, presentation, and negotiation skills are used to close sales with clients at all levels. She is a successful strategic business planner, decision maker, and problem solver. Specialties: Sales Executive with 20 + years in the medical software market. Electronic Health Records, Electronic Medical Records, Practice Management, Revenue Cycle Management, EDI, Document Management / Scanning, Hardware / HIPAA Risk Assessment / Training & Testing and Clinical Trials.

Christopher Kunney / Infinite Options, LLC Linkedin

Christopher is a senior level healthcare information technology executive and strategist. He is called upon by his clients to provide guidance and thought leadership specific to emerging healthcare technology offerings, compliance related issues and technology adoption. His recent roles include serving as Director of Emerging Healthcare Technology for AT&T, Vice President & COO for HealthInovation and Vice President and CIO for Piedmont Healthcare. Christopher currently serves as managing partner of Infinite Options, LLC. and also maintains strategic alliances with various HIT consulting firms such as ACR2, Smartecute, The BAE Company and The Desir Group.

He has a track record of successfully implementing and providing strategic enterprise-wide solutions that address the current issues faced by health systems including; meaningful use, PPACA, HITECH Act, HIPAA, EMR Adoption, CMS quality measures, and HIEs.In addition, Christopher is an experienced IT leader with demonstrated ability to build peak-performing teams and achieve cross-functional business objectives that effectively integrate within the clinical setting. As a valued member of senior management teams, he’s contributed a seasoned, broad-based perspective with the maturity to lead IT transformation efforts in all areas of the healthcare business. His business philosophy is to create pragmatic IT strategies and implementation plans designed for maximum return.



Joe Reardon with Hotel Equities, Soyini Coke with Annona Enterprises and Gary and Justine Martin with Fresh Coat Roswell


Joe Reardon / Hotel Equities Twitter Facebook

Joe Reardon serves as Vice President of Marketing and Business Development for Hotel Equities, an Atlanta-based, full-scale hotel management, development and consulting firm.

He oversees the development team, negotiates management contracts and evaluates the financial feasibility of the firm’s acquisition opportunities. He utilizes the existing portfolio of 50+ hotel assets as a platform for rapid growth with current and potential owners.

With more than 25 years of experience in the hospitality industry, Mr. Reardon came from Alliance Hospitality where he served as Executive Vice President of Sales and Marketing where he also oversaw business development for the firm’s extensive portfolio. He previously served five years as VP Sales & Marketing for the Noble Interstate Group and Noble Investment Group where he managed a nationwide portfolio of hotels.

Mr. Reardon began his career with Marriott International in Sales and Marketing, transitioned to Operations as General Manager in various locations, but later moved back to sales where he was promoted to Regional Director of Sales & Marketing. Over a 17-year span, he earned prestigious awards for work in select service, full service and resort hotels, including the Director of Marketing of the Year and the General Manager President’s Cup.

With a proven track record of transforming sales cultures and systems to drive top line revenue, he develops strong teams and creates opportunities that make a positive impact on market share and profitability.

Mr. Reardon holds a B.S. degree in Business Administration & Tourism Management from North Carolina State University. He and his wife live in Roswell with their two sons.

Soyini Coke / Annona Enterprises Linkedin Twitter youtube

Gary and Justine Martin / Fresh Coat Roswell Facebook



Brett Cooper with Bluefletch, Howard Sanders with Marketing Workshop, and Grady Thrasher with CrowdVested


Brett Cooper / Bluefletch Linkedin Twitter Facebook

Brett Cooper is CEO of BlueFletch Mobile. Since founding BlueFletch in 2008, Brett and his business partners have grown the company to a 25 person boutique consulting firm focused on Mobile Solutions. They serve a wide range of companies, from small startups to large enterprises, helping to build innovative and creative Mobile Solutions that help solve important business problems.

Prior to staring BlueFletch, Brett managed teams at Accenture and Coca-Cola Enterprises. Despite not being born in Atlanta, Brett considers himself an Atlanta native. He grew up here and graduated from Georgia Tech with a Computer Engineering degree. After working in multiple cities around the US, he moved back to Atlanta to start BlueFletch. Additionally, he received his executive MBA from Emory University.

Howard “Bud” Sanders / Marketing Workshop Linkedin Twitter Facebook

Marketing Research and Analytics professional with nearly twenty years in the business. Passionate researcher with the heart of a teacher. Rare education background that includes graduate degrees in both statistics and business, thus uniquely equipped to help clients navigate the research process, and then aid in the formulation and implementation of strategies and initiatives.

Grady Thrasher / CrowdVested Twitter Facebook

Grady is the CEO and founder of CrowdVested, the first platform to open up commercial real estate investing to all Georgians for as little as $500. Grady is a Georgia native and securities attorney who has represented business owners, entrepreneurs and investors for the past 20 years.



Special Edition: TiE Atlanta


Sam Tandon / 1010 LLC Linkedin

Sam is an MBA and successful entrepreneur, investor, mentor, business adviser and leadership coach, with over three decades of experience. Sam pursues his passion of helping people and companies grow. With his real-life, in the trenches business experience in 4 continents, Sam, “gets business”. Sam fuses real-life stories and his conversational techniques to connect with decision makers at an intimate, intense and individual level. Sam is actively involved in investing in new businesses, is a business adviser and mentor, sits on both private business and not-for-profit boards.

Sam managed and created value for his investors, took his own start-up venture, made an initial public offering, and listed it as a publicly traded company. Sam, has co-founded four ventures in different industry segments: business consulting, IT software, international exports and manufacturing, and has employed hundreds of employees over the years. Sam, has traveled to four different continents, for his global export business, creating new markets, increasing market share and profits. Opened offices overseas, which enabled to leverage local contacts, by better understanding cultural and business environment.

Pursuing his passion of giving back to the community, Sam, mentored and coached a group of Young Entrepreneurs, Team TerraBacter — first selected as America’s regional winners—the team participated in the International Business competition and WON the first prize in the Global finals, organized by TiE (The Indus Entrepreneurs) in Vancouver, Canada. TiE is a Silicon Valley based entrepreneur’s association with worldwide chapters. Over 700 young entrepreneurs across 23 cities, around the globe participated.

Vamsi Gadde, Sai Maddali and Nilai Sarda / Terrabacter



Special Edition: Georgia Society of CPAs


Today’s episode features guests who are members of the Georgia Society of CPAs.

Joel Pascaner/Stephen M. Berman & Associates

Joel L. Pascaner is a tax partner specializing in high net worth individuals, privately held entities, partnerships, S corporations, estates and trusts, not-for-profit organizations, and state and local tax matters. He also has extensive experience representing taxpayers before the IRS as well as numerous other taxing jurisdictions.

Joel is a member of the American Institute of Certified Public Accountants, New York State Society of Certified Public Accountants, and The Leaderhship Team of the Tax Section of the Georgia Society of Certified Public Accountants. He has been an at-large member of the GSCPA Council. In addition, he has served as the Chairman of the Tax Section of the GSCPA as well as both the Federal Tax Legislation and the Georgia Tax Legislation Subcommittees of the GSCPA Tax Section, where he was involved in the drafting and introduction of proposed legislation. He is also a Past Chairman of the Depreciation Committee and the Tax Accounting Problems Committee of the NYSSCPA. Mr. Pascaner was a member of the GSCPA 2006 Tax Forum Planning Committee and served as Moderator at the Forum’s Luncheons with Georgia Tax Commissioner Bart Graham. He was awarded “2006 Distinguished Section Leader” by the GSCPA and served on their Task Force on Employment. Joel is a member of the Atlanta Tax Forum and the Atlanta Estate Planning Council. He is a graduate of the Philanthropic Advisor Leadership Institute and was awarded the “Best in Client Satisfaction Wealth Manager” by Atlanta Magazine for years 2009, 2010, and 2011.

Joel has authored numerous articles in professional and industry publications including the CPA Journal and the Taxation for Accountants.

He has served on the Board of Directors of the Interfaith Disabilities Network and is currently on the Board of Trustees of Georgia Shakespeare.

Prior to joining Stephen M. Berman & Associates, L.L.C., Joel practiced as a tax professional with Laventhol & Horwath and Peat Marwick.

Joel is a CPA and received his Bachelor of Science in Accounting at The Wharton School at the University of Pennsylvania as well as his Masters of Science in Taxation at the Long Island University.

John Masters, CPA, PC

John Masters earned his Bachelor of Science degree from the Georgia Institute of Technology in 1969, followed by his Master of Business Administration degree from the University of Chicago Graduate School of Business in 1975, and finally his Doctor of Jurisprudence degree in 1979. During this period he was employed eight years in the Computer, Aerospace, and Electronics industries. During 1979 he was admitted to the Georgia Bar and received his certificate to practice as a Certified Public Accountant in Georgia and Alabama.

John has been active in professional, civic, and political activities throughout his career. He presently serves on the Georgia Society of Certified Pubic Accountants Professional Ethics Committee, and recently completed his term as Chairman of the Georgia Society of Certified Public Accountants Tax Section. He has served as a SBA Score/Ace Volunteer Consultant, taught in the Junior Achievement Program and been a Future Business Leaders of America sponsor. He administered the “Call the Expert” on taxation program for 21 years at WGST News Radio where he also appeared as Tax Series Guest/Host. He has participated in various other radio and television tax related programs, testified at administrative hearings including the Georgia Special Council on Taxation, and held positions in other organizations.

John has taught courses at Oglethorpe University, Clayton Junior College (now Clayton State College) and the Becker CPA Review Course. For the last several years he has been an active member of the Dekalb Peachtree Squadron, Georgia Wing, of the Civil Air Patrol where he currently holds the rank of Major, and has been an active member of the Northside Atlanta Jaycees and the Decatur Dekalb Kiwanis Club. His is currently a member of the American Bar Association, American Institute of Certified Public Accountants, Georgia Bar Association, Georgia Society of Certified Public Accountants.

John practices in Atlanta, Georgia principally in the areas of taxation and accounting, taxpayer representation before administrative bodies and tax tribunals, and related fields.


Shachar Oren with Neurotic Media, Rene Godefroy with The Godefroy Group, T.J. Callaway with ONWARD RESERVE, and Eddie Brumbaugh with Jackson Charles Home


Shachar Oren / Neurotic Media Linkedin Facebook Twitter 

Since founding Neurotic Media in 2001, Shachar has been responsible for the management and development of the company’s business strategy and operations. Neurotic Media creates products and services that allow people to access and enjoy digital media on the devices and platforms they choose – an “iTunes in a box.” Customers include retailers, mobile carriers, consumer brands, and record companies.

Previously, Shachar served as SVP, International Business Development, Amplified Holdings; A&R manager and radio marketing representative, Ichiban Records; owner, Shoestring Records; produced and engineered several albums; graduated in 1995 from GSU with a B.S. in Music Industry and Music Production.

Rene Godefroy / The Godefroy Group Linkedin Twitter

T.J. Callaway / ONWARD RESERVE instagram TwitterFacebook

TJ Callaway, Co-Founder and CEO of ONWARD RESERVE From: Thomasville, GA and is our Co-Founder and CEO. Additional information: TJ was an SAE at the University of Georgia and was an investment banker in Atlanta before co-founding our company in 2011.

Eddie Brumbaugh / Jackson Charles Home Twitter instagram 


Special Edition: Business Marketing Association Atlanta


Business Marketing Association (BMA) Atlanta Linkedin Facebook Twitter

Mark Semmelmayer  is the 2014 President of BMA’s Atlanta Chapter and the Chief Idea Officer of Pen & Inc. Marketing Communications, a marketing consultancy he founded in 2013. Mark has over 40 years of broadcast, ad agency and corporate communications experience and retired from corporate life last year after 32 years with Kimberly-Clark. Linkedin

Moira Vetter is the Founder of Modo Modo Agency, an award-winning full-service B2B Atlanta agency. She adores entrepreneurs and specializes in B2B branding, sales and marketing effectiveness and aligning brands internally and externally. Her 25 years experience includes client-side positions in technology and healthcare, and nearly every position on an agency org chart. She is the author of AdVenture: An Outsider’s Inside View of Getting an Entrepreneur to Market (a finalist for the Benjamin Franklin 2014 Indpendent Book Publisher’s Award), she is the AMA 2014 Agency Marketer of the Year, sits on the Georgia DOE Marketing Cluster, sits on the AMA Executive Advisory Board and is a graduate of the 2013 Class of Leadership Atlanta.

Aubriana Alvarez Lopez with Location Based Marketing Association, Faye Sykes with Peachtree Financial Group, and Steve and Leila Karp with Endurance House


Aubriana Alvarez Lopez / Location Based Marketing Association Linkedin Twitter

Aubriana Alvarez Lopez is the Lead Strategist for Wireless, Hyperlocal and Mobile at Digital Element, the leader in the IP geolocation space, where she leads all mobile initiatives. As Lead Strategist, she oversees all things mobile- business, partnership and product development.As the world-leader in IP geolocation, Digital Element’s customers include Twitter, Facebook, Yahoo!, ESPN, eBay, DoubleClick/Google’s ad network, Microsoft, Apple,, Lowes, The New York Times and more.Prior to Digital Element, Aubriana worked with Proximus Mobility, a leader in location-based proximity marketing. At Proximus, Aubriana worked with clients such as General Growth Properties, Cousins Properties and the Ace Golf Classic. During Aubriana’s tenure, Proximus Mobility was named One of 25 Hottest Georgia Companies and a TAG Top 10 Innovative Technology Company.

Aubriana also serves as President to the Atlanta chapter of the Location Based Marketing Association (LBMA) guiding the efforts to educate, share best practices and establish guidelines for growth and to promote the services of member companies to brands and other content-related providers. The LBMA is an international group dedicated to fostering research, education and collaborative innovation at the intersection of people, places and media, where she works with retailers, agencies, advertisers, media buyers, software and services providers, as well as wireless companies.

Faye Sykes / Peachtree Financial Group Linkedin 

Faye Sykes is a Wealth Manager at Peachtree Financial Group, Certified Long Term Care Specialist and author. She has a special commitment to assisting retirees navigate options, a traditionally underserved group in financial advisory service market. With an extensive design background, Faye now focuses on designing workable long-term financial solutions for closely held businesses, families and individuals.

Steve & Leila Karp / Endurance House Linkedin Twitter Facebook

Steve and Lee Karp are co-owners of Endurance House Atlanta, a specialty retail store catering to triathletes, marathoners, IRONMAN competitors and runners and walkers of all abilities. Endurance House focuses on building relationships with people to help them “Redefine Their Possible,” providing the knowledge, gear and motivation to meet and exceed their personal performance goals. Both Steve and Lee are themselves endurance athletes, having competed in multiple triathlons and IRON-distance events. In addition to his role in running the business, Steve is a project director at McCarthy Building Companies, overseeing multimillion-dollar commercial construction projects. Lee recently left a full-time career with Guess!, where she most recently was a retail recruiting manager, The Karps plan to open three locations in the Greater Atlanta market over the next few years. Their first store opened in May in Alpharetta.