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First up we had on anchor-turned-publisher Gloria Lane, who produces Atlanta Social Season Magazine with amazing aplomb, holding down the dual roles of editor and publisher.
Active in the community, Lane is a member of the Marietta Rotary Club, served as a founding member of the Outstanding Young People of Atlanta, a member of Leadership Georgia and the first female president of the Atlanta Press Club. She also got involved with a little thing called the Beastly Feast in its first year. Planning this fundraiser for Zoo Atlanta was an eye-opening experience, Lane said. “We had to beg a barbecue establishment to donate food and arrange to borrow a dance floor and get a band!” With no expense budget, Lane and the other volunteer committee members staged the event with success – and even made some money. Today, the Beastly Feast raises more than $1 million in one night.
Gloria went on to chair other successful events, such as the Humane Society’s Pedigreed Affair at the illustrious Piedmont Driving Club and a day-long seminar for AT&T, introducing new products to Atlanta women.
Lane left television to be a stay-at-home mom and, eventually, a magazine publisher. Over the years, she’d grown weary of the negativity embraced by TV news with its mantra, “If it bleeds, it leads.” She wanted to report on the positive. In 1981, against the advice of friends and colleagues, she launched Season Magazine to spotlight charitable events, dedicated volunteers and upbeat happenings in Atlanta. The response was so tremendous the magazine went from an annual to a quarterly. Now she has begun Atlanta Social Season, a newly redesigned publication getting back to the heart of Atlantans. “In nearly 25 years, we have never published a negative word,” Lane says, “and we never will!”
While the magazine continues to cover Atlanta’s social scene, the editorial content includes include profiles, local interviews with Atlanta’s top philanthropists, fashion, travel, health & beauty, art, dining and home & design. “We are still keeping with the original mission to showcase Atlantans doing great things for our wonderful city,” Lane says. For more information please go to Gloria’s website www.seasonmagazine.com
Next up we had on Joe Lindenmayer President of TSS Photography talking about how he develops new products to cater to consumer needs, working with home-based franchisees, successfully building a home-based business concept into the nation’s industry leader, and TSS Photography”s unique apprentice concept to train new franchisees.
After 25 years as the nation’s leading youth photography franchise, TSS Photography has a great deal to commemorate: 230 locations throughout 42 states, 165 franchisees across the nation taking photos of more than 1.5 million children annually, a product line consisting of more than 200 novelty photo items and a brand synonymous with today’s most progressive youth photography products and services.
Joe explained “We credit our tremendous growth and marketplace endurance to the recruitment of dedicated franchisees who consistently exemplify the TSS Photography brand in markets throughout the country by providing professional and hassle-free customer service, product innovation and community care and involvement.”
Since its founding in 1983, TSS Photography has evolved its product and service offerings to remain the leader in the youth photography industry. In addition to offering a wide variety of photography services for schools, youth sports, corporations, special events and other community organizations, TSS franchisees help parents turn their children’s ordinary portraits into lasting keepsakes.
Children’s digital photos can be electronically formatted on more than 200 different novelty products at the TSS corporate laboratory in Atlanta. The evolution to digital equipment has helped franchisees step up their quality services with reduced turnaround time, immediate photo quality feedback, and increased online re-ordering options for customers. Some of the most popular products include a mock Sports Illustrated magazine cover, trading cards and cozy throws and pillows. Innovative customer offerings also include life-size wall images called ‘WallPix TM,’ photo memo boards and photo mug mates, to name just a few.
TSS launched the unique “Young Masters” program, where images of children’s artwork can be transferred onto mugs, mouse pads, sweatshirts, and other products that can be used everyday.
Joe said “Parents end up discarding much of their kids’ artwork because they simply run out of room on the fridge.We help parents turn these precious pieces of their children’s youth into beautiful, functional memorabilia.”
TSS Photography also increases its market share through alliances with national organizations and sports leagues such as the Babe Ruth League, Inc., National Recreation and Parks Association, YMCA and Police Athletic League. In addition, TSS Photography has a history of deep-rooted philanthropy within the corporate culture, giving back to the community as a vital partner with the Make-A-Wish Foundation.