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Lan Bercu / Lead Across Cultures International 
Lan Bercu is the founder and president of Lead Across Cultures Intl, an Atlanta- based company with a focus on business competitiveness and global leadership. As an international speaker and expert in her field, Lan has nearly two decades of experience working with international corporations and small businesses in Asia and North America. In her earlier years, Lan was an entrepreneur and executive at British Petroleum Vietnam. She travels from Atlanta to Beijing, and Ho Chi Mnh City to Washington DC to assist her clients ranging from Fortune 500 companies including Intel, Bayer and Morgan Stanley to a variety of small businesses.
Born and raised in Vietnam, as a young girl, Lan was inspired by the Chinese classics, Sun Tzu’s Art of War and the Thirty Six Chinese Strategies. The principals and strategies in the books helped her overcome the tremendous hardships she and her family faced due to the ramifications of the Vietnam War. These messages carried her through, enabling her to not only survive, but to thrive in academia as well as on the corporate battlefields and compete in entrepreneurial competitive races.
Lan received her MBA degree from Kennesaw State University. She is a member of the National Speakers Association and Global Speakers Federation. Lan- the author of the book, The 36 Ancient Chinese Strategies for Modern Business has been featured on Finance Business News Channel, in Vietnam Investment Review, Entrepreneur magazine and other media channels.
