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Today we talked toDavid Cohen, founder of Equation Arts, the place to go for Whole Brand Thinking.
David is a creative start-up veteran experienced in defining technology vision and product strategy for software and service companies in a wide range of industries. His entrepreneurial mindset and practical approach have led to the successful launch of numerous products and services including: unified messaging, web-based access to personal health-care information, alerting and notification applications, content transformation for wireless devices, mobile applications for CRM and SFA, VoiceXML-based IVR infrastructure services, and ruggedized solutions for field service. He is experienced in fund-raising, business planning, market strategy, product launches, pricing, brand creation, search engine optimization, differentiation analysis, product definition, and start-up coaching.
David also brings an artist’s eye and creativity to his work. His paintings have been exhibited in galleries in New York, New Jersey, Baltimore, Washington D.C. and Atlanta. His award-winning web design and user interface work has been displayed in articles in PC Magazine and Internet World and used as an example in the book Dynamic HTML Black Book for his innovative use of dynamic content. He has led creative teams on co-branded projects with CompuServe, The Weather Channel, Erols, Bigfoot, USA.net, Polygram, and American Express.
For more information about David, his blog, his art and his firm please go to his website www.equationarts.com
Also if you know of a business in Atlanta that we should know about please email Amy Otto at Amy @ atlantabusinessradio.com and we will try and get them on the show.