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Special Edition: Business Marketing Association (BMA) Atlanta

Posted on August 4, 2014
http://stats.businessradiox.com/16361.mp3

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ABR

Business Marketing Association (BMA) Atlanta Linkedin Twitter Facebook

The Atlanta chapter of the BMA is made up of marketing executives from a variety of industries and backgrounds. Many of our members are corporate marketers at mid-sized business-to-business companies in industries like technology, healthcare, manufacturing, telecommunications and professional services. We also have a large number of marketing service providers (firms, agencies and consultants) in areas such as research, advertising, promotions, events, Web development, printing and more. Our members view the BMA as the sole source in Atlanta to learn the latest business-to-business marketing best practices and network with peers.

Mark Semmelmayer is the 2014 President of BMA’s Atlanta Chapter and the Chief Idea Officer of Pen & Inc. Marketing Communications, a marketing consultancy he founded in 2013. Mark has over 40 years of broadcast, ad agency and corporate communications experience and retired from corporate life last year after 32 years with Kimberly-Clark. https://www.linkedin.com/in/marksemmelmayer

Dan Hansen – With over 30 years in marketing, Dan handles strategic plan development for Red House healthcare clients. Red House specializes in integrated marketing solutions for the healthcare and technology industries with a strict focus on business to business. Dan’s integrated marketing solutions have helped countless clients achieve measurable results by mapping marketing to the buying and sales processes. Red House has been recognized by the Business Marketing Association for “Best of Division” for Lead Generation, BtoB Magazine’s “Top Agencies” list, and Chief Marketing Officer magazine’s “Top Shops”. Dan attended Syracuse University for both his undergraduate and post graduate degrees. http://www.linkedin.com/pub/dan-hansen/1/367/581

Debra Williams – Over the last 20 years, Debra has established herself as a highly effective integrated marketer in health care, technology and financial services. She has worked for a variety of businesses from start-ups to large organizations. Her experience runs the gamut from the development of successful brand strategies, digital marketing and public relations. She has also developed and activated highly effective multi-layered campaigns including digital marketing and social media to achieve targeted revenues and thought leadership. A graduate of Northern Illinois University, Debra completed her masters degree at the University of West Georgia and teaches evenings as an adjunct Instructor at Kennesaw State University. http://www.linkedin.com/in/williamsmarketing

 

 

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