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Carlos Hidalgo, Ginna Carme, Terrilyn Simmons
Terrilyn Simmons/ChooseATL/Metro Atlanta Chamber
Senior Manager of Marketing and Communications
An award-winning communications professional with expertise in diverse communications disciplines. A seasoned strategist with the outstanding ability to humanize brands by executing innovative marketing and PR campaigns.
Drive communications strategy for the ChooseATL regional marketing campaign to promote Atlanta (www.chooseATL.com, #chooseATL). Manage external agencies/vendors to ensure vision and strategy is effectively communicated and executed. Lead online and offline marketing initiatives, integrating digital, paid, social, web and earned media to create brand awareness.
Develop and implement internal/external communications strategies to create visibility for MAC president and CEO. Executed an award-winning visibility campaign in support of the president’s first year.
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Gianna Carme/ChooseATL/Metro Atlanta Chamber
Marketing & Communications Manager
Serve as a lead on the communications component of the ChooseATL regional marketing campaign aimed at telling Atlanta’s story. Manage social media strategy and platforms, as well as collaborate with internal team and vendors to ensure delivery of all marketing initiatives. Deliverables include digital marketing, paid media, brand awareness, campaign website and monthly analytics. #chooseATL www.chooseATL.com
Carlos Hidalgo/ANNUITAS
Founder & CEO
Carlos is an innovative thought-leader with over 20 years experience as a B2B marketing practitioner and industry visionary. Carlos is widely recognized for his expertise in strategic integrated marketing, Demand Process, Demand Transformation℠ and marketing automation. As CEO and Principal of ANNUITAS, Carlos drives strategy and leads core practice teams to Transform Demand℠ for enterprise clients globally. Carlos has been named one of the 50 Most Influential People in Sales Lead Management for the last five years and was named as a Whos Who in BtoB Marketing in 2011 and 2012. Prior to ANNUITAS Carlos was responsible for global SMB marketing at BMC Software and held a similar role at McAfee. Carlos received his bachelors degree in business communications from Cedarville University in Ohio.
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